1 thought on “Is there a future for fast -moving consumer goods business? Where is the future way?”
Kim
Some people ask: Where is the way out of the fast -moving consumer goods salesperson? Someone also asked if there is a promising business? This question is not easy to answer. Any industry has a leader. What we can do is to learn from excellent people, but it is necessary to listen to the people who want to enter the fast consumer goods.
The fast -moving consumer goods are an industry that will never end. As long as there is a trade existence, the middlemen are indispensable, the home appliances, 3C and other industries have entered the Red Sea of the market, and the competition is hot, especially in the situation of economic downturn. The fast -moving consumer goods market is a huge market, and eating is an inevitable condition for the survival of human society.
The surface threshold is low on the surface, graduation of elementary school, graduation of middle school, college can do, and even undergraduate graduates also do salespersons. Fast consumer goods business is a typical low threshold deep depth. In addition to the usual daily work (there are differences in the work of specific industries, the front -line grassroots are relatively hard, and they are all boring jobs, visit the terminal, organize the shelves). Interpersonal knowledge.
The above is probably the working status of the business. Is there a promising future for the fast -moving consumer goods business? The industry believes that the fast -moving salesman is a very exercise position (if you do n’t talk about it). But when it comes to development opportunities, the golden period has passed.
In the past 20 years, China’s rapid consumer goods industry has gone through rapid development. In the words of a certain IT big man, standing on the wind, pigs can fly to the sky. However, since the fourth quarter of 2012, due to the economic influence, the fast -moving market has faced tremendous pressure. Most fast consumer goods companies have failed to complete the established goals for two consecutive years, although the goals have dropped again and again. The annual growth rate can exceed the double digits, which is good. Earlier, many companies had a growth rate of 30%and 40%per year.
The decrease in growth rate first brings the reduction of tissue expansion speed. There is no new organization, which means that there are no new mid -level positions for promotion. It means a reduction in development opportunities.
It brings attention to cost. Since the sales are not available, we look at profits. It can be spent or not, and the manpower that can not be voted or not. In the past, I was busy rushing forward, and the staff efficiency was rarely considered. Now it is time to think about it and take a look.
Hasmo development of any company has a small ceiling. Generally, salesmen and work director generally stay in the last 5 years. After 5 years, the market is difficult to grow. Very large industry.
Due to the nature of the work, Fast Consumer Food will come into contact with a variety of people. There are also very righteous dealer bosses, friends with sincere and honest, and villains with a knife behind them. After a few years of fast -moving consumer goods business, you will understand the human nature of society.
According to statistics, more than 90%of the bosses are sold. Even if one day does not do fast -moving goods salespersons, they can choose other industries again, and they can be ease in interpersonal communication.
In general, there are two ways to get out of fast -moving consumer goods. One goes upstream, such as registered trademarks, established its own company, and one is a dealer downstream.
Some people ask: Where is the way out of the fast -moving consumer goods salesperson? Someone also asked if there is a promising business? This question is not easy to answer. Any industry has a leader. What we can do is to learn from excellent people, but it is necessary to listen to the people who want to enter the fast consumer goods.
The fast -moving consumer goods are an industry that will never end. As long as there is a trade existence, the middlemen are indispensable, the home appliances, 3C and other industries have entered the Red Sea of the market, and the competition is hot, especially in the situation of economic downturn. The fast -moving consumer goods market is a huge market, and eating is an inevitable condition for the survival of human society.
The surface threshold is low on the surface, graduation of elementary school, graduation of middle school, college can do, and even undergraduate graduates also do salespersons. Fast consumer goods business is a typical low threshold deep depth. In addition to the usual daily work (there are differences in the work of specific industries, the front -line grassroots are relatively hard, and they are all boring jobs, visit the terminal, organize the shelves). Interpersonal knowledge.
The above is probably the working status of the business. Is there a promising future for the fast -moving consumer goods business? The industry believes that the fast -moving salesman is a very exercise position (if you do n’t talk about it). But when it comes to development opportunities, the golden period has passed.
In the past 20 years, China’s rapid consumer goods industry has gone through rapid development. In the words of a certain IT big man, standing on the wind, pigs can fly to the sky. However, since the fourth quarter of 2012, due to the economic influence, the fast -moving market has faced tremendous pressure. Most fast consumer goods companies have failed to complete the established goals for two consecutive years, although the goals have dropped again and again. The annual growth rate can exceed the double digits, which is good. Earlier, many companies had a growth rate of 30%and 40%per year.
The decrease in growth rate first brings the reduction of tissue expansion speed. There is no new organization, which means that there are no new mid -level positions for promotion. It means a reduction in development opportunities.
It brings attention to cost. Since the sales are not available, we look at profits. It can be spent or not, and the manpower that can not be voted or not. In the past, I was busy rushing forward, and the staff efficiency was rarely considered. Now it is time to think about it and take a look.
Hasmo development of any company has a small ceiling. Generally, salesmen and work director generally stay in the last 5 years. After 5 years, the market is difficult to grow. Very large industry.
Due to the nature of the work, Fast Consumer Food will come into contact with a variety of people. There are also very righteous dealer bosses, friends with sincere and honest, and villains with a knife behind them. After a few years of fast -moving consumer goods business, you will understand the human nature of society.
According to statistics, more than 90%of the bosses are sold. Even if one day does not do fast -moving goods salespersons, they can choose other industries again, and they can be ease in interpersonal communication.
In general, there are two ways to get out of fast -moving consumer goods. One goes upstream, such as registered trademarks, established its own company, and one is a dealer downstream.
This is too busy today, write this first.